6 November episode of HubSpot TV discussing social media news, DigiActive/digital activism and Girls in Tech.
You can get the full show notes on the HubSpot Blog.
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You are currently browsing articles tagged girls in tech.
Generation Progress had some great questions about how to think about quality vs. quantity in a social media program, and how to connect to constituents in a personal way, but still under the auspices of a brand.
Please feel free to give Generation Progress further advice in the comments section!
Specific questions that Generation Progress has:
- We have found it difficult to connect with followers on a personal level through @GP_tweet, and have resorted in several instances to connecting through personal Twitter accounts instead – what recommendations might you have for connecting in a meaningful, valuable way through an organization’s Twitter account?
- How might we foster a more conversational discourse through social media? Our email group, GP-Talk, is a vibrant community that we would be thrilled to share with a larger audience – what might be a better media for such a community?
- Quantity or quality? Should we have a presence on social media platforms that are not ideal for our structure, just so that people can find us? Or, is it best to keep social media limited to the outlets that we can utilize well and are suited to our model?
Panelists:
Rachel Happe, Co-Founder of Community Roundtable
Karen Rubin, Product Owner at HubSpot
Cappy Popp, Co-Founder of Thought Labs
Mike Langford, Founder & Head Tweeter of Tweetworks
If you have any further advice for Generation Progress, feel free to leave them in the comment sections!
Additional Event resources:
Tweetworks TV Episode 57 – Girls in Tech Panel: Using Social Media in your Organization (Video, via Mike Langford)
Girls in Tech – Cambridge (Audio, via Jeff Cutler)
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Shoestring Magazine has had a fair amount of success using social media while they bootstrap their business. They ask the panelists a few questions about maximizing their resources (mainly people) and how to best expand into other geographies. They also get some feedback on their Facebook page.
Please feel free to give Shoestring further advice in the comments section!
Specific Question from Shoestring:
“We know how to best use social media, and are often asked to consult other companies / give tutorials, but the main thing we haven’t been able to figure out is how to maximize our bandwith as a two-person operation. We know social media works, but it can be a full-time job, and to do it really well takes us away from our mission critical day-to-day operations. How can we best streamline or lifehack our social media tasks without losing the genuine, human side of social media interaction, other than using our freelance base?”
Panelists:
Rachel Happe, Co-Founder of Community Roundtable
Karen Rubin, Product Owner at HubSpot
Cappy Popp, Co-Founder of Thought Labs
Mike Langford, Founder & Head Tweeter of Tweetworks
If you have any further advice for Shoestring, feel free to leave them in the comment sections!
Additional Event resources:
Tweetworks TV Episode 57 – Girls in Tech Panel: Using Social Media in your Organization (Video, via Mike Langford)
Girls in Tech – Cambridge (Audio, via Jeff Cutler)
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- Girls in Tech: Case Study on Generation Progress and Their Social Media Program (othersidegroup.com)
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Anya wrote a great post over on the Girls in Tech blog concerning the current debate on women in technology.
This month’s TechCrunch UK event sparked a fierce debate about women in technology that has continued to spread through online and offline channels as men and women alike discuss the past, present and future of women in technology, and address certain barriers or perceived problems with what is undeniably a dearth of women in the field…..
Read the full article here.
Tuesday evening marked a success for Girls in Tech Boston launch! Thank you everyone for coming, and we hope you had a really great time. We look forward to future events.
We’ll post up photos on Flickr once we’ve collected them, but in the meantime, below is a small clip from the evening.
[youtube]http://www.youtube.com/watch?v=N3ujQUfmhz0[/youtube]
We’ve rescheduled the Launch Event for Girls in Tech:
What: Girls in Tech Launch Event
When: 2 March, 7-10pm
Where: Lir, downtown Boston
Who: Girls in Tech was established to engage and empower women, tout their achievements in the tech sector, provide resources and educational programs to inspire careers in technology and entrepreneurialism.
I wanted to let everyone know of two events hosted by organizations that I’m involved in:
***********************
What: Marketing in a Down Economy – How to get the most out of your marketing spend
When: 19 February 2009, 6-9pm
Where: Waltham
Who: Put on by TiE. Moderator: Doug Banks, Editor of Mass High Tech. Panelists Include: Praveen Ramanathan (Founder of Ayantek), Robert Collins (VP of SHIFT Communications), Altaf Shaikh (Founder of List Engage)
***********************
What: Girls in Tech Launch Event
When: 2 March, 7-10pm
Where: Lir, downtown Boston
Who: Girls in Tech is a community for professional women in the technology field…. and we like to think broadly about the definition of “technology”
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Anya and I are very pleased to announce that we will be heading the newly formed Boston Chapter of Girls in Tech.
“Girls in Tech is a social network enterprise focused on the engagement, education and empowerment of like-minded, professional, intelligent and influential women in technology. As young women with the capacity to inspire, we made it our personal desire and passion to create and sustain an organization that focuses on the collaboration, promotion, growth and success of women in the technology sector.”
“Girls in Tech aims to offer a variety of resources and tools for women to supplement and further enhance their professional careers and aspirations in technology. Some of these resources include, educational workshops and lectures, networking functions, round table discussions, conferences, social engagements, and recruitment events.”
So far, GiT has been a wild success in its existing San Francisco, Los Angeles and New York City chapters. Along with the Boston Chapter, new chapters were open in Austin, Portland, and London.
We feel that the Boston technology scene would be a perfect one for a group like this, and we’re excited to be a part of it.
We’ll be announcing our advisory team soon, as well as the relaunch of the GiT website to include all new chapters. In the meantime, please email me at kate@othersidegroup.com for more information or join or Facebook Group!
We’ve signed a pact to blog about Women in Tech on 24 March of this year.
According to PledgeBank:
“Ada Lovelace Day is an international day of blogging to draw attention to women excelling in technology. Women’s contributions often go unacknowledged, their innovations seldom mentioned, their faces rarely recognised. We want you to tell the world about these unsung heroines. Whatever she does, whether she is a sysadmin or a tech entrepreneur, a programmer or a designer, developing software or hardware, a tech journalist or a tech consultant, we want to celebrate her achievements.”
Who was Ada do you ask?
Ada Lovelace was one of the world’s first computer programmers, and one of the first people to see computers as more than just a machine for doing sums. She wrote programmes for Charles Babbage’s Analytical Engine, a general-purpose computing machine, despite the fact that it was never built. She also wrote the very first description of a computer and of software.
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