ATASK
As part of a complete website update, ATASK wanted to develop a new approach to outreach. By positioning them as thought leaders on domestic violence issues in the Asian community, we created a comprehensive social media program leveraging the following:
- Content production & Organizational blog program
- Social Networking efforts
- Proactive online and offline media outreach
- Brand consistency across existing and new channels
- Internal social media program management guidelines
"ATASK has been fortunate to work with the Other Side Group. After carefully listening to our challenges and long wish-list, Kate presented a social media report that was custom-made for ATASK and our goals. The report serves multi-functions: a how-to guide, technical support, a resource list, and expert knowledge. The report is an asset to ATASK and our efforts to advance our visibility on the social media sphere." ~ Kozue Sawame, ATASK