Kate Brodock

Thumbnail image for A Day in the Life of Twitter #infographic

A Day in the Life of Twitter #infographic

24 August 2012

The most commonly shared links contain images, according to a recent study. You’ll never guess the most common source for articles shared on the popular site. Thanks to Diffbot and Ragan, who posted this cool infographic, we now know….

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Thumbnail image for The Psychology of Social Networking: Talking about ourselves and loving it #infographic

The Psychology of Social Networking: Talking about ourselves and loving it #infographic

17 August 2012

The folks over at Dreamgrow pointed this one out. Did you know 1 of every 5 minutes spent online is on a social network? And did you know that 80% of the posts are usually about the poster? Take a look below for more stats.

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Thumbnail image for The 2012 State of Web and Social Media Analytics in Higher Ed – @karinejoly at #eduweb12

The 2012 State of Web and Social Media Analytics in Higher Ed - @karinejoly at #eduweb12

31 July 2012

This session, part of eduWeb2012, gave the audience a quantitative and qualitative overview of how institutions have adopted analytics to inform their marketing decisions. Karine Joly share the main results of the 3rd yearly survey on the State of Web and Social Media in Higher Ed 2012, trends, emblematic success stories and useful resources. STATISTICS [...]

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Multimedia Storytelling - Crafting Authentic, Compelling Narratives #eduweb12 #highered

31 July 2012

Discussion on multimedia use from Renee Basick, Director of Multimedia Initiatives at University of Chicago. This session, part of eduWeb 2012, examined trends in online consumption of multimedia, tools available for creating it, and how to choose the correct format to tell the story. PHOTOGRAPHY Use slideshows when you can identify a strong narrative arc Use galleries [...]

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Thumbnail image for Developing a Content Strategy for Your Institution [Presentation for #eduWeb12]

Developing a Content Strategy for Your Institution [Presentation for #eduWeb12]

30 July 2012

An in-depth discussion on how to develop a content strategy for your institution, identify and repurpose existing content, and efficiently create new content. Presentation slides from eduWeb 2012  on July 30th in Boston, MA.   Developing a Content Strategy for Your Institution from Other Side Group

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Thumbnail image for 10 Ways to Make Your Content Socially & Digitally Friendly [Presentation]

10 Ways to Make Your Content Socially & Digitally Friendly [Presentation]

18 July 2012

A presentation to the communications managers at Syracuse University on how to think about their content in a digital world.   10 Ways to Make Your Content Socially & Digitally Friendly View more presentations from Other Side Group.

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