Thumbnail image for Developing a Content Strategy for Your Institution [Presentation for #eduWeb12]

Developing a Content Strategy for Your Institution [Presentation for #eduWeb12]

30 July 2012

An in-depth discussion on how to develop a content strategy for your institution, identify and repurpose existing content, and efficiently create new content. Presentation slides from eduWeb 2012  on July 30th in Boston, MA.   Developing a Content Strategy for Your Institution from Other Side Group

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Thumbnail image for 10 Ways to Make Your Content Socially & Digitally Friendly [Presentation]

10 Ways to Make Your Content Socially & Digitally Friendly [Presentation]

18 July 2012

A presentation to the communications managers at Syracuse University on how to think about their content in a digital world.   10 Ways to Make Your Content Socially & Digitally Friendly View more presentations from Other Side Group.

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Thumbnail image for The Importance of Making Your Content Rule: Chatting with @cc_chapman #highered

The Importance of Making Your Content Rule: Chatting with @cc_chapman #highered

18 July 2012

We were able to listen to CC Chapman today speak about content production and making completely awesome content for your audience. CC is a best selling author and award winning marketing expert. Guaranteed to leave your audience educated, entertained and inspired! Here are some of the talking points he gave us. Creating content is easy. [...]

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Reinventing News on Your University Website: Chatting with @radiofreegeorgy #highered

18 July 2012

A group of SU communications professionals had the pleasure of listening to Georgy Cohen this morning speak about how to best Georgy is a writer, speaker and consultant focused on digital communications in higher education and nonprofits. She own Crosstown Digital Communications, LLC, and co-author Meet Content, a blog and resource for the higher ed community. I’ve pulled [...]

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Thumbnail image for Infographic of the Week: How much data is created every minute?

Infographic of the Week: How much data is created every minute?

6 July 2012

Every minute massive amounts of data are being generated from every source across the Internet. Domo shows us just how much data is being created, and from where.

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What is Social Writing?

5 July 2012

Content production as a brand has come to include a wide-variety of content - from written to video, created to curated. Additionally, advances in search have made some of the mediums such as photo or video more attractive from the standpoint of SEO. However, writing and text-based content is still highly valuable. Since writing is [...]

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